How Corona Fights against Pollution
1 min readJun 21, 2019
The beer brand “Corona” aims to fight plastic pollution on a mass scale. Corona’s goal is to eliminate all plastic from its packaging, and do so in a scalable way. The innovative idea is cost-effective and can be easily scaled out to markets worldwide. Corona also wants other beverage companies to try making Fit Packs, so the brand made its design available for the entire industry.
